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Issue DateTitleAuthor(s)
2018A comprehensive model of consequences of a value conflict on well-beingFurchheim, Pia; Martin, Christian; Morhart, Felicitas
2014A marketing research tool for conducting online experiments in university industry relationshipsSeiler, Roger; Miesler, Linda; Hari, Jürg J.
2015-09-09A methodological framework for developing sustainability nudgesBearth, Angela; Miesler, Linda; Daub, Claus-Heinrich
2013A sustainable approach to social media for businessesGraf, Sandro; Mandl, Teresa Valerie
2014An integrated web experiment tool using open source softwareSeiler, Roger; Miesler, Linda
2016Are risk or benefit perceptions more important for public acceptance of innovative food technologies : a meta-analysisBearth, Angela; Siegrist, Michael
2011Auf dem Weg zu Service Excellence : den Spagat zwischen Komplexitätsreduktion und Individualisierung meisternKansy, Simone; Tüscher, Peter; Lucco, Andreas
2014Auf der Agenda : Durchbruch bei CRM-LösungenScherrer, Corinne; Hannich, Frank
2018Aufbau von Customer Engagement bei der New Belgium Brewing CompanyRellstab, Rolf; Rozumowski, Anna
2016Augmented and virtual reality the new silver bullet of marketing? : an overview of applications with the AIDA modelSeiler, Roger; Klaas, Michael
2018Baubranche 4.0 : Building Information ModelingBarth, Linard; Heierli, Reto
2017Die Bedeutung der armenischen Kirche : wie sieht der Schritt aus der Vergangenheit in die Zukunft aus?Suvada, Adrienne
2018Being green in a materialistic world : consequences for subjective well-beingFurchheim, Pia; Martin, Christian; Monhart, Felicitas
2015Bessere Beziehungen durch FeedbacksystemeMüller, Steffen; Farese, Crisanto
2018Best Practice : SPARFricker, Wolfgang; Suvada, Adrienne
2010Best Practice in Customer Interaction: Interaktive Wertschöpfung im Marketing in der SchweizKaul, Helge
2016Brand analysis in sports using repertory grid technique : Grasshopper Club Zurich as a case studyBissig, Patrick; Hüttermann, Marcel; Hannich, Frank; Hari, Jürg J.
2006Branding : auch für KMU kein LuxusTroesch-Jacot, Mireille
2018Brugg-Lifting AG goes digitalBussard, Mathieu; Vogt, Helen
2013Business students’ perception of sales careers : differences between students in Switzerland, Turkey, and the United StatesKarakaya, Fahri; Quigley, Charles; Bingham, Frank; Hari, Jürg J.; Nasir, Aslihan