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Showing results 1 to 19 of 19
Issue DateTitleInvolved Person(s)
2021A decision-making tool incorporating multiple benefits of motor systems’ retrofitsWerle, Rita; Tieben, Rolf; Klingel, Petar; Rothen, Andreas; Fleischli, Lea, et al
2019Big Data im MarketingKlaas, Michael; Ackermann, Kurt Alexander; Fleiss, Jürgen
2021Bolder is better : raising user awareness through salient and concise privacy noticesEbert, Nico; Ackermann, Kurt Alexander; Scheppler, Björn
2020Does context in privacy communication really matter? : a survey on consumer concerns and preferencesEbert, Nico; Ackermann, Kurt Alexander; Heinrich, Peter
2018Emotionen und deren Bedeutung für das Marketing : eine EinführungAckermann, Kurt Alexander; Furchheim, Pia
2019Explaining cooperative behavior in public goods games : how preferences and beliefs affect contribution levelsAckermann, Kurt Alexander; Murphy, Ryan O.
2015Interactive preferencesNax, Heinrich H.; Murphy, Ryan O.; Ackermann, Kurt Alexander
2018Playing a game or making a decision? : methodological issues in the measurement of distributional preferencesGreiff, Matthias; Ackermann, Kurt; Murphy, Ryan
2019Der praktische Einsatz verhaltensökonomischer Massnahmen in der betrieblichen Gesundheitsförderung am Beispiel von NudgingAckermann, Kurt Alexander; Fleiss, Jürgen
2014Reciprocity as an individual differenceAckermann, Kurt Alexander; Fleiss, Jürgen; Murphy, Ryan
2019#Shitstorm : wie Unternehmen durch Marketingaktivitäten einen Shitstorm auslösen könnenAckermann, Kurt Alexander; Beurer-Züllig, Bettina; Bircher, Christine
2019Social and environmental preferences : measuring how people make tradeoffs among themselves, others, and collective goodsFleiß, Jürgen; Ackermann, Kurt Alexander; Fleiß, Eva; Murphy, Ryan O.; Posch, Alfred
2015Social preferences, positive expectations, and trust based cooperationMurphy, Ryan O.; Ackermann, Kurt Alexander
11-Nov-2014Social value orientation : an analysis of measurement, form, predictive power, and malleability of social preferencesMurphy, Ryan; Diekmann, Andreas; Fischbacher, Urs; Böhm, Robert; Ackermann, Kurt Alexander
23-Sep-2013Social value orientation : theoretical and measurement issues in the study of social preferencesMurphy, Ryan O.; Ackermann, Kurt Alexander
2020Swiss Behavioral Econmics Studie : der Einsatz von Verhaltensökonomie in Schweizer Unternehmen - Fokus MarketingAckermann, Kurt Alexander; Heim, Nina; Collenberg, Anja; Lenggenhager, Vera Nina; Müller, Steffen, et al
2017Wahrnehmung von Produktattributen bei preispolitischen Massnahmen unter gleichbleibenden ProdukteigenschaftenAckermann, Kurt Alexander; Sevinc, Yeliz
2018Willing to share? When it comes to data, who will share what and why?Rüeger, Brian; Gehring, Bettina; Ackermann, Kurt Alexander; Miesler, Linda
21-Nov-2021Willingness to share data : contextual determinants of consumers' decisions to share private data with companiesAckermann, Kurt Alexander; Burkhalter, Linda; Mildenberger, Thoralf; Frey, Martin; Bearth, Angela