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Browsing by Organisational Unit Institut für Marketing Management (IMM)
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Showing results 160 to 179 of 513
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Issue Date
Title
Involved Person(s)
2013
Forschungskooperation Wirkung von Briefpost
Hannich, Frank
;
Müller, Salome
2016
Fostering sustainable nutrition behavior through gamification
Berger, Verena
;
Schrader, Ulf
2019
Freundlich bleiben zahlt sich aus
Müller, Steffen
;
Furchheim, Pia
28-Oct-2023
From data to value in smart waste management : optimizing solid waste collection with a digital twin-based decision support system
Barth, Linard
;
Schweiger, Lukas
;
Benedech, Rodolfo Andres
;
Ehrat, Matthias
2000
From e- to m-commerce : new business models for creating value
Rüeger, Brian
2022
From smart connected products to systems of systems : case study and archetypes
Holler, Manuel
;
Dremel, Christian
;
van Giffen, Benjamin
;
Vogt, Helen
2017
Fundraising & Media & Church?
Suvada, Adrienne
2010
Future Profile of Swiss Chief Marketing Officers : Die Marketingverantwortung in der Schweiz heute und in Zukunft
Jeker Weber, Karin
2012
Gefällt mir : Kommunikationswandel im Kundenservice der Zukunft
Kansy, Simone
;
Lucco, Andreas
;
Tüscher, Peter
2015
Gender stereotypes matter! : Auswirkung der implizierten Assoziation des Produktgeschlechts auf das Kaufverhalten
Hari, Jürg J.
;
Rauch, Martina
;
Rajwitscher, Nicole
2015
Gender-specific risk attitudes : does this stereotype also exist at the implicit level?
Hari, Jürg J.
;
Rawitzer, Heike
;
Sukale, Nadine
2013
Genderspezifisches Touchpoint Management für Dienstleistungsprodukte
Mandl, Teresa Valerie
;
Ackermann, Carole
6-Apr-2023
Generation Y health care professionals and their acceptance of chatbots
Zwicky, Anja
;
Stallone, Valerio
;
Haarmann, Jens
1987
Genetic dependent stress response in fast growing "fatty" and "lean" pigs
Hari, Jürg
;
Kissling, L.
;
Baur, R.
;
Pliska, V.
2023
Gradual behaviour change towards meat reduction : development and validation of a novel decisional balance scale
Strässner, Anna-Maria
;
Hartmann, Christina
2022
«Grazie, tenga pure il resto»: quali fattori influenzano la mancia? : sondaggio condotto tra gli svizzeri su motivi e preferenze in fatto di mancia
Stadelmann, Marcel
29-Aug-2023
Group-specific tobacco prevention : empirical results and recommendations
Wieber, Frank
;
Müller, Steffen
2022
Das Grundmodell für «Building the Business» : Business Model Canvas und die Umwelt
Fuchs, Rainer
2016
Grüner Materialismus : eine Überprüfung der Vereinbarkeit von Materialismus und grünem Konsum
Zanger, Cornelia
;
Furchheim, Pia
2003
Gut verkaufen durch aufrichtige Emotion
Hari, Jürg
;
Zumsteg, David