Issue Date | Title | Involved Person(s) |
2008 | Mixed evidence of an early market entry in the pharmaceutical business market | Stros, Michael; Hari, Jürg; Marriott, John |
2015 | Changing the warmth and competence dimensions : experimental validation in the context of insurance consultants | Seiler, Roger; Hari, Jürg J.; Kavci, Senem |
2013 | Storyselling : an experiment on storytelling at the product level | Hari, Jürg J.; Rawitzer, Heike |
2004 | 1. Schweizer Kundenwert-Tag | Hari, Jürg |
2005 | Kundenwertsteigerung : Bewertung auf monetäre und nicht-monetäre Elemente abstützen | Hari, Jürg; Zumsteg, David |
2008 | Power of the subconscious in decision making in personal selling | Stros, Michael; Hari, Jürg J.; Mariott, John |
2016 | Brand analysis in sports using repertory grid technique : Grasshopper Club Zurich as a case study | Bissig, Patrick; Hüttermann, Marcel; Hannich, Frank; Hari, Jürg J. |
2015 | Gender stereotypes matter! : Auswirkung der implizierten Assoziation des Produktgeschlechts auf das Kaufverhalten | Hari, Jürg J.; Rauch, Martina; Rajwitscher, Nicole |
2014 | Warmth and competence dimensions of brands as a result of implicit perceptions | Hari, Jürg; Forestier, Céline; Rawitzer, Heike; Laager, Yvonne |
2009 | A conceptual model of an analysis- and training instrument for sales persons | Stros, Michael; Marriott, John; Hari, Jürg |