From intentions to actions : measuring customer's word-of-mouth behaviour via critical internet feedback technique

Coenen, Christian

Publication type:	Conference paper
Type of review:	Not specified
Title:	From intentions to actions : measuring customer's word-of-mouth behaviour via critical internet feedback technique
Authors:	Coenen, Christian
Proceedings:	Proceedings of the 11th International Research Symposium in Service Quality
Conference details:	11th International Research Symposium in Service Quality, Wolfsburg,11-14 June 2009
Issue Date:	2009
Language:	German
Subjects:	IFM
Subject (DDC):	658.8: Marketing management
URI:	https://digitalcollection.zhaw.ch/handle/11475/3643
Fulltext version:	Published version
License (according to publishing contract):	Licence according to publishing contract
Departement:	Life Sciences and Facility Management
Organisational Unit:	Institute of Facility Management (IFM)
Appears in collections:	Publikationen Life Sciences und Facility Management

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Coenen, C. (2009). From intentions to actions : measuring customer’s word-of-mouth behaviour via critical internet feedback technique. Proceedings of the 11th International Research Symposium in Service Quality.

Coenen, C. (2009) ‘From intentions to actions : measuring customer’s word-of-mouth behaviour via critical internet feedback technique’, in Proceedings of the 11th International Research Symposium in Service Quality.

C. Coenen, “From intentions to actions : measuring customer’s word-of-mouth behaviour via critical internet feedback technique,” in Proceedings of the 11th International Research Symposium in Service Quality, 2009.

COENEN, Christian, 2009. From intentions to actions : measuring customer’s word-of-mouth behaviour via critical internet feedback technique. In: Proceedings of the 11th International Research Symposium in Service Quality. Conference paper. 2009

Coenen, Christian. 2009. “From intentions to actions : measuring customer’s word-of-mouth behaviour via critical internet feedback technique.” Conference paper. In Proceedings of the 11th International Research Symposium in Service Quality.

Coenen, Christian. “From intentions to actions : measuring customer’s word-of-mouth behaviour via critical internet feedback technique.” Proceedings of the 11th International Research Symposium in Service Quality, 2009.