Publication type: Book part
Type of review: Editorial review
Title: Rollen und Aufgaben der Corporate Communications in der digitalen Transformation
Authors : Rosenberger Staub, Nicole
Niederhäuser, Markus
DOI : 10.1007/978-3-658-26113-9_5
Published in : Digitalisierung und Kommunikation : Konsequenzen der digitalen Transformation für die Wirtschaftskommunikation
Editors of the parent work: Stumpf, Marcus
Pages : 69
Pages to: 88
Issue Date: 2019
Series : Europäische Kulturen in der Wirtschaftskommunikation
Series volume: 31
Publisher / Ed. Institution : Springer
Publisher / Ed. Institution: Wiesbaden
ISBN: 978-3-658-26112-2
978-3-658-26113-9
Language : German
Subjects : Digitale Transformation; Strategische Kommunikation; Kommunikation in der digitalen Transformation; Kommunikationsmanagement
Subject (DDC) : 658.4: Executive Management
URI: https://digitalcollection.zhaw.ch/handle/11475/17093
Fulltext version : Published version
License (according to publishing contract) : Licence according to publishing contract
Departement: Applied Linguistics
Organisational Unit: Institute of Applied Media Studies (IAM)
Published as part of the ZHAW project : Kommunikation in der digitalen Transformation
Appears in Collections:Publikationen Angewandte Linguistik

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