Publication type: Conference other
Type of review: Not specified
Title: Verhaltensökonomie und Psychologie für das Marketing : wie Konsumenten Entscheidungen treffen
Authors: Miesler, Linda
Conference details: Verleihung aha!Award 2018, Bern, 25. Oktober 2018
Issue Date: 25-Oct-2018
Language: German
Subjects: Psychologie; Verhaltensökonomie; Behavioral Insights; Allergien
Subject (DDC): 150: Psychology
658.8: Marketing management
Further description: Vortrag
URI: https://digitalcollection.zhaw.ch/handle/11475/15086
Fulltext version: Published version
License (according to publishing contract): Not specified
Departement: Life Sciences and Facility Management
Organisational Unit: Institute of Natural Resource Sciences (IUNR)
Appears in Collections:Publikationen Life Sciences und Facility Management

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