Title: Verhaltensökonomie und Psychologie für das Marketing : wie Konsumenten Entscheidungen treffen
Authors : Miesler, Linda
Conference details: Verleihung aha!award 2018, Bern, 25. Oktober 2018
Issue Date: 25-Oct-2018
License (according to publishing contract) : Not specified
Type of review: Not specified
Language : German
Subjects : Psychologie; Verhaltensökonomie; Behavioral Insights; Allergien
Subject (DDC) : 150: Psychology
658.8: Marketing management
Further description : Vortrag
Departement: Life Sciences and Facility Management
Organisational Unit: Institute of Natural Resource Sciences (IUNR)
Publication type: Conference other
URI: https://digitalcollection.zhaw.ch/handle/11475/15086
Appears in Collections:Publikationen Life Sciences und Facility Management

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