Browsing by Person rozu
Showing results 1 to 9 of 9
| Issue Date | Title | Involved Person(s) |
| 2018 | Aufbau von Customer Engagement bei der New Belgium Brewing Company | Rellstab, Rolf; Rozumowski, Anna |
| 2018 | Evaluating trust based on impression formation in business encounters | Rozumowski, Anna; Hari, Jürg J.; Dermody, Janine |
| 2019 | How gender influences trust assessments in sales negotiations | Rozumowski, Anna; Beurer-Züllig, Bettina; Hari, Jürg J. |
| 2019 | Human vs chatbot : who is perceived as more trustworthy? | Rozumowski, Anna; Rellstab, Rolf; Klaas, Michael |
| 2020 | Marketing Analytics Studie : Einsatz von Marketing Analytics und Artificial Intelligence in Schweizer Unternehmen | Müller, Steffen; Klaas, Michael; Collenberg, Anja; Rozumowski, Anna; Lenggenhager, Vera Nina |
| 15-Oct-2018 | Swiss Marketing Leadership Studie 2018 : Geschwindigkeit vs. Beständigkeit | Rüeger, Brian; Hannich, Frank; Hüttermann, Marcel; Fuchs, Rainer; Suvada, Adrienne, et al |
| 2018 | Technologie-Akzeptanz von Chatbots : eine Anwendung des UTAUT-Modells | Klaas, Michael; Rozumowski, Anna; Schwendener, Sarah |
| 2020 | Voice search : a new customer experience for swiss tourism | Rozumowski, Anna; Kotowski, Wolfgang; Klaas, Michael |
| 2017 | Warmth and competence : how to become a trustworthy “Lovable Star” in business | Rozumowski, Anna; Hari, Jürg J.; Dermody, Janine |
