Issue Date | Title | Involved Person(s) |
2018 | Der Einfluss digitaler Instrumente auf Interessenten- und Käuferverhalten am Beispiel der Vermarktung des Gartenhochhauses Aglaya | Bosshard, Adrian; Furchheim, Pia |
2018 | Emotionen und deren Bedeutung für das Marketing : eine Einführung | Ackermann, Kurt Alexander; Furchheim, Pia |
2018 | Tell me your story and I will tell you who you are : persona perspective in sustainable consumption | Onel, Naz; Mukherjee, Avinandan; Kreidler, Nicole Bieak; Díaz, Estela M.; Furchheim, Pia; Gupta, Shipra; Keech, Jessica; Murdock, Mitchel R.; Wang, Qin |
2018 | Flow revisited : process conceptualization and a novel application to service contexts | Drengner, Jan; Jahn, Steffen; Furchheim, Pia |
2018 | A comprehensive model of consequences of a value conflict on well-being | Furchheim, Pia; Martin, Christian; Morhart, Felicitas |
2018 | Materialism versus green values : revisiting research on value conflicts | Furchheim, Pia; Martin, Christian; Morhart, Felicitas |