Issue Date | Title | Involved Person(s) |
2009 | Emotionen als Instrument der Marketingpraxis | Reidenbach, Judith; Kucza, Gunther |
2009 | Grow or die: the strategic importance of M&A : a scenario analysis for the heavy industry | Kucza, Gunther |
2009 | David gegen Goliath : Konsumenten strapazieren den Detailhandel | Kucza, Gunther; Reidenbach, Judith |
2006 | The influence of power relations on interorganisational identification in buyer-supplier relationships of the automotive industry | Corsten, Daniel; Kucza, Gunther; Peyinghaus, Marion |
2004 | Eine Frage der Macht – Einkaufsstrategie : welche Faktoren bestimmen das Beschaffungsverhalten von Unternehmen? | Corsten, D.; Kucza, Gunther; Hänni, C. |
14-May-2003 | Supply Chain Collaboration in der deutschen Automobilzulieferindustrie : der Mensch entscheidet über Logistikqualität | Corsten, D.; Straube, F.; Kucza, Gunther |
2003 | Antecedents and consequences of interorganisational power in customer-supplier relationships in the automotive industry | Keine Angabe; Kucza, Gunther |
2003 | Macht und Abhängigkeit in Zuliefernetzwerken der Automobilindustrie | Kucza, Gunther |
2003 | Efficient network management in the automotive industry : the DaimlerChrysler case | Kucza, Gunther |
2003 | The influence of power relations on inter-organisational identity in buyer-supplier relationships of the automotive industry | Corsten, Daniel; Kucza, Gunther; Peyinghaus, Marianne |
2002 | Collaboration in supplier nets of the automotive industry on the basis of power-dependence relations | Kucza, Gunther |
2002 | Management of OEM : networks in the automotive industry | Kucza, Gunther; Peyinghaus, M. |
2002 | PALM - partnering activities of logistics service providers on marketplaces | Lenz, M.; Gerbode, A.; Corsten, D.; Peyinghaus, M.; Kucza, Gunther |
2002 | Inter-organisational Identity on the bases of power-dependence relations in the automotive industry | Kucza, Gunther; Peyinghaus, M. |
2001 | Faktoranalytische Objektpositionierung | Kucza, Gunther; Felde, J.; Güttinger, J. |