Title: Public Storytelling : mit Message Design zum Erfolg in der Vernetzungswirtschaft
Authors : Stücheli-Herlach, Peter
Conference details: Marketing Natives, Storytelling & Publicity, Zürich, Schweiz, 9. Dezember 2013
Issue Date: 2013
License (according to publishing contract) : Not specified
Type of review: Not specified
Language : German
Subjects : Message Design; Public Storytelling; Online-Kommunikation
Subject (DDC) : 302: Social interaction
808: Rhetoric and writing
Departement: Angewandte Linguistik
Organisational Unit: Institute of Applied Media Studies (IAM)
Publication type: Conference Other
URI: https://digitalcollection.zhaw.ch/handle/11475/6059
Appears in Collections:Publikationen Angewandte Linguistik

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