Publication type: | Conference other |
Type of review: | Peer review (abstract) |
Title: | MontanaBlack or Kylie Jenner? : whom do adolescents in Switzerland pay attention to? |
Authors: | Suter, Lilian |
et. al: | No |
Conference details: | Annual Conference of the Swiss Association of Communication and Media Research (SGKM-SACM): What Do We Pay Attention To?, Lucerne, Switzerland, 20-21 April 2023 |
Issue Date: | 20-Apr-2023 |
Language: | German English |
Subjects: | Jugend; Influencer; Mediennutzung; Soziale Medien |
Subject (DDC): | 302.23: Media 305: Groups (age, origine, gender, income) |
Abstract: | Due to the intensive use of social media by young people, so-called "influencers" may act as role models. Against the background of the identity development of young people, it is therefore important to find out which "influencers" young people in Switzerland pay attention to. This talk aims to answer the following questions: a) Which influencers are most popular among youth in Switzerland? b) Which characteristics pertain to the most popular influencers (e.g., reach, topics)? c) How do influencers’ characteristics relate to the characteristics of the adolescents (e.g., gender)? Results from a survey of 12- to 19-year-old young people in Switzerland will be presented. |
URI: | https://digitalcollection.zhaw.ch/handle/11475/27814 |
Fulltext version: | Published version |
License (according to publishing contract): | Not specified |
Departement: | Applied Psychology |
Organisational Unit: | Psychological Institute (PI) |
Published as part of the ZHAW project: | JAMES-Studie |
Appears in collections: | Publikationen Angewandte Psychologie |
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Suter, L. (2023, April 20). MontanaBlack or Kylie Jenner? : whom do adolescents in Switzerland pay attention to? Annual Conference of the Swiss Association of Communication and Media Research (SGKM-SACM): What Do We Pay Attention To?, Lucerne, Switzerland, 20-21 April 2023.
Suter, L. (2023) ‘MontanaBlack or Kylie Jenner? : whom do adolescents in Switzerland pay attention to?’, in Annual Conference of the Swiss Association of Communication and Media Research (SGKM-SACM): What Do We Pay Attention To?, Lucerne, Switzerland, 20-21 April 2023.
L. Suter, “MontanaBlack or Kylie Jenner? : whom do adolescents in Switzerland pay attention to?,” in Annual Conference of the Swiss Association of Communication and Media Research (SGKM-SACM): What Do We Pay Attention To?, Lucerne, Switzerland, 20-21 April 2023, Apr. 2023.
SUTER, Lilian, 2023. MontanaBlack or Kylie Jenner? : whom do adolescents in Switzerland pay attention to? In: Annual Conference of the Swiss Association of Communication and Media Research (SGKM-SACM): What Do We Pay Attention To?, Lucerne, Switzerland, 20-21 April 2023. Conference presentation. 20 April 2023
Suter, Lilian. 2023. “MontanaBlack or Kylie Jenner? : whom do adolescents in Switzerland pay attention to?” Conference presentation. In Annual Conference of the Swiss Association of Communication and Media Research (SGKM-SACM): What Do We Pay Attention To?, Lucerne, Switzerland, 20-21 April 2023.
Suter, Lilian. “MontanaBlack or Kylie Jenner? : whom do adolescents in Switzerland pay attention to?” Annual Conference of the Swiss Association of Communication and Media Research (SGKM-SACM): What Do We Pay Attention To?, Lucerne, Switzerland, 20-21 April 2023, 2023.
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