Publication type: Contribution to magazine or newspaper
Title: COVID-19 and the language industry
Authors: Massey, Gary
et. al: No
Published in: Language matters - Blog für Sprache und Kommunikation
Issue Date: 7-May-2020
Publisher / Ed. Institution: ZHAW Zürcher Hochschule für Angewandte Wissenschaften
Language: English
Subjects: Language industry; COVID-19; Language industry studies; Translation; Interpreting
Subject (DDC): 418.02: Translating and interpreting
658: General Management
Abstract: Like economies and sectors the world over, the language industry has been taking a long hard look at performance and prospects during the COVID-19 pandemic. The blurred outlines of a picture are beginning to emerge. Although freelancers and small translation companies have been hit harder than larger language service companies (LSCs), the industry as a whole has been somewhat less impacted than other sectors with comparably high concentrations of SMEs. As LSCs are already equipped for remote working and as language service provision spans all sectors of economy, the language industry has proved to be less vulnerable than others. In some cases, the crisis situations have even generated modest amounts of additional work, most obviously in the life sciences. The keys to success in future will be agility, cloud-based management, increased post-edited machine translation output to meet pricing pressure, wider scale remote working – including remote interpreting – and more diversified services.
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: Applied Linguistics
Organisational Unit: Institute of Translation and Interpreting (IUED)
Appears in collections:Publikationen Angewandte Linguistik

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