| Publication type: | Conference paper |
| Type of review: | Peer review (abstract) |
| Title: | After sales services in China |
| Authors: | Lehmann, Ralph Prandini, Markus |
| et. al: | No |
| Proceedings: | Proceedings of the Spring Servitization Conference : Internationalisation through Servitization |
| Conference details: | Spring Servitization Conference «Internationalisation through Servitization», Lucerne, 15-17 May 2017 |
| Issue Date: | 2017 |
| Publisher / Ed. Institution: | Aston University |
| Publisher / Ed. Institution: | Birmingham |
| Language: | English |
| Subjects: | After sales service |
| Subject (DDC): | 658: General Management |
| Abstract: | Purpose: The study examines the after sales service business of Swiss manufacturing firms in China. Design/Methodology/Approach: It investigates eight cases of small and midsize firms (SMEs), describes the objectives the firms are pursuing with after sales services in China and how they are configuring their services. It evaluates to what extent the service models correspond to the conditions of the Chinese market and develops recommendations for the design of after sales services in China. Findings: The investigated firms use a problem solving model in their after sales service business which corresponds to the existing frame conditions in China. Originality/Value: The study extends the existing knowledge on after sales services in foreign markets and provides recommendations for SMEs on the configuration of services in China. |
| URI: | https://digitalcollection.zhaw.ch/handle/11475/17617 |
| Fulltext version: | Published version |
| License (according to publishing contract): | Licence according to publishing contract |
| Departement: | School of Management and Law |
| Organisational Unit: | International Management Institute (IMI) |
| Appears in collections: | Publikationen School of Management and Law |
Files in This Item:
There are no files associated with this item.
Show full item record
Lehmann, R., & Prandini, M. (2017). After sales services in China. Proceedings of the Spring Servitization Conference : Internationalisation through Servitization.
Lehmann, R. and Prandini, M. (2017) ‘After sales services in China’, in Proceedings of the Spring Servitization Conference : Internationalisation through Servitization. Birmingham: Aston University.
R. Lehmann and M. Prandini, “After sales services in China,” in Proceedings of the Spring Servitization Conference : Internationalisation through Servitization, 2017.
LEHMANN, Ralph und Markus PRANDINI, 2017. After sales services in China. In: Proceedings of the Spring Servitization Conference : Internationalisation through Servitization. Conference paper. Birmingham: Aston University. 2017
Lehmann, Ralph, and Markus Prandini. 2017. “After Sales Services in China.” Conference paper. In Proceedings of the Spring Servitization Conference : Internationalisation through Servitization. Birmingham: Aston University.
Lehmann, Ralph, and Markus Prandini. “After Sales Services in China.” Proceedings of the Spring Servitization Conference : Internationalisation through Servitization, Aston University, 2017.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.