Title: Business model innovation : unravelling the potential of technologies enabling digital transformation
Authors : Deflorin, Patricia
Scherrer, Maike
Ziltener, Andreas
et. al : No
Conference details: 24th EurOMA Conference, Edinburgh, Scotland, 1 - 5 July 2017
Publisher / Ed. Institution : European Operations Management Association
Issue Date: 2017
License (according to publishing contract) : Licence according to publishing contract
Type of review: Peer review (Abstract)
Language : English
Subjects : Business model innovation; Technologies; Industrial internet
Subject (DDC) : 658.4: Executive Management
Abstract: Technologies related to IIoT may have a huge potential to generate new value. We argue that in order to fully explore and exploit the potential of those technologies, the concept of business models needs to be applied. In doing so, a qualitative research approach is applied to understand how to explore and exploit technologies by means of business model innovation. We show that connectivity is an important extension of the business model in order to understand how to explore and exploit new technologies, especially in relation to IIoT. In addition, the interdependencies between the different business model dimensions are discussed.
Departement: School of Engineering
Organisational Unit: Institute of Sustainable Development (INE)
Publication type: Conference Other
URI: https://digitalcollection.zhaw.ch/handle/11475/17543
Appears in Collections:Publikationen School of Engineering

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