|Publication type:||Conference other|
|Type of review:||Peer review (abstract)|
|Title:||Business model innovation : unravelling the potential of technologies enabling digital transformation|
|Conference details:||24th Annual EurOMA Conference, Edinburgh, UK, 1-5 July 2017|
|Publisher / Ed. Institution:||European Operations Management Association|
|Subjects:||Business model innovation; Technologies; Industrial internet|
|Subject (DDC):||658.4: Executive Management|
|Abstract:||Technologies related to IIoT may have a huge potential to generate new value. We argue that in order to fully explore and exploit the potential of those technologies, the concept of business models needs to be applied. In doing so, a qualitative research approach is applied to understand how to explore and exploit technologies by means of business model innovation. We show that connectivity is an important extension of the business model in order to understand how to explore and exploit new technologies, especially in relation to IIoT. In addition, the interdependencies between the different business model dimensions are discussed.|
|Fulltext version:||Published version|
|License (according to publishing contract):||Licence according to publishing contract|
|Departement:||School of Engineering|
|Organisational Unit:||Institute of Sustainable Development (INE)|
|Appears in collections:||Publikationen School of Engineering|
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