Title: Marginalie oder Theoriebaustein? Zum Erkenntniswert historischer PR-Forschung
Authors : Szyszka, Peter
Published in : Auf der Suche nach Identität : PR-Geschichte als Theoriebaustein
Pages : 111
Pages to: 136
Editors of the parent work: Szyszka, Peter
Publisher / Ed. Institution : Vistas
Publisher / Ed. Institution: Berlin
Issue Date: 1997
License (according to publishing contract) : Licence according to publishing contract
Series : Öffentlichkeitsarbeit/Public Relations und Kommunikationsmanagement
Series volume: 6
Type of review: Not specified
Language : German
Subject (DDC) : 659: Advertising and public relations
Departement: Applied Linguistics
Organisational Unit: Institute of Applied Media Studies (IAM)
Publication type: Book Part
ISBN: 3-89158-193-9
URI: https://digitalcollection.zhaw.ch/handle/11475/14738
Appears in Collections:Publikationen Angewandte Linguistik

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