|Title:||"WHY" : purpose-driven entrepreneurial storytelling|
|Authors :||Borghoff, Birgitta|
|Conference details:||3rd International Entrepreneurship Education Summit (IEES), Stuttgart, Germany, 30 November 2018|
|License (according to publishing contract) :||Licence according to publishing contract|
|Type of review:||Open peer review|
|Subjects :||Entrepreneurial storytelling; Narrative practice; Why; Purpose-driven storytelling; Entrepreneurializing; Organizational communication; Entrepreneurship; Entrepreneurial design; Reflection on action; Research-based teaching; Transfer of knowledge; Transfer of practice|
|Subject (DDC) :||658.4: Executive Management |
808: Rhetoric and writing
|Further description :||https://www.iees-conference.com/|
|Organisational Unit:||Institute of Applied Media Studies (IAM)|
|Publication type:||Conference Other|
|Appears in Collections:||Publikationen Angewandte Linguistik|
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