| Issue Date | Title | Involved Person(s) |
| 2022 | Prozesse und Prozessautomatisierung im Marketing | Klaas, Michael |
| 2022 | Management von Leistungen | Fuchs, Rainer |
| 2022 | Aktivitäten, Partnerschaften und Ressourcen im analogen und digitalen Marketing | Wyss, Saskia |
| 2022 | The chemistry between us : non-visitor research for targeted offerings and communication : the case of the Swiss Science Center Technorama | Hannich, Frank; Labaronne, Leticia; Schedler, Roy; Leuschen, Lara; Heierli, Reto |
| 2022 | How much are our customers worth? : investigating the ease of use and usefulness of data coopetition for SME | Kaya, Tania; Stallone, Valerio |
| 2022 | «Running the Business» : der aufgabenorientierte Ansatz im Marketing | Rüeger, Brian |
| 2022 | Artisan influencers & the role of craftsmanship in the future of luxury : the case of young bespoke tailors in Italy | Duma, Fabio |
| 2022 | Management von Inhalten | Suvada, Adrienne |
| 2022 | Marktforschung | Müller, Steffen |
| 2022 | Corporate purpose and employee well-being in the luxury industry : conceptual foundations and recommendations for the Swiss watch sector | Duma, Fabio; Khalifa, Dina; Schäfer, Jule |
| 2022 | Transition : vom «Building the Business» zum «Running the Business» | Rüeger, Brian |
| 2022 | Winning over the market orientation trap : an evolutionary perspective on the deliberate iteration between market driving and market-driven orientations | Björck, Albena; Sievers, Henrik; Ainamo, Antti; Hacklin, Fredrik; Salo, Jari |
| 2022 | Private labels, product harm crises, and cross-brand learning | Reimann, Olivier; Thomas, Oliver; Kucza, Gunther |
| 2022 | Management von Kunden | Hannich, Frank |
| 2022 | Winning over the market orientation trap : a dynamic process model of market orientation evolution | Björck, Albena; Sievers, Henrik; Ainamo, Antti; Hacklin, Fredrik; Salo, Jari |
