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Involved Person(s)
2020
The impact of user-generated content on customer loyalty in food and beverages retail : an empirical study
Seiler, Roger
;
Beurer-Züllig, Bettina
;
Rozumowski, Anna
2017
Deal or no deal? : assessing the daily deal shopper
Beurer-Züllig, Bettina
;
Seiler, Roger
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Rozumowski, Anna
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337: Weltwirtschaft und Handel
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2017
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2020
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