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dc.contributor.authorZagorac-Uremovic, Zorica-
dc.contributor.authorMarxt, Christian-
dc.date.accessioned2022-10-13T09:14:31Z-
dc.date.available2022-10-13T09:14:31Z-
dc.date.issued2018-
dc.identifier.issn2289-0408de_CH
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/25790-
dc.description.abstractThe identification of entrepreneurial opportunities is a fundamental process in entrepreneurship. This process starts with creative cognition, where individuals identify an opportunity to start a business that they find attractive. Two cognitive mechanisms—divergent thinking and convergent thinking—are central to the identification of novel and commercially viable opportunities, yet neither the interplay of both mechanisms during the opportunity-identification process nor the individual cognitive flexibility that drives that process have been explained. How these cognitive mechanisms are linked to other factors, such as entrepreneurial motivation, also remains unclear. We investigate the literature on underlying cognitive mechanisms and related factors and, based on theoretical conclusions, we develop a conceptual model with cognitive mechanisms and motivational factors.de_CH
dc.language.isoende_CH
dc.publisherKorean Association for Thinking Developmentde_CH
dc.relation.ispartofThe International Journal of Creativity & Problem Solvingde_CH
dc.rightsLicence according to publishing contractde_CH
dc.subjectCognitive flexibilityde_CH
dc.subjectConvergent thinkingde_CH
dc.subjectDivergent thinkingde_CH
dc.subjectEntrepreneurial creativityde_CH
dc.subject.ddc150: Psychologiede_CH
dc.subject.ddc658.1: Organisation und Finanzende_CH
dc.titleIdentification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanismsde_CH
dc.typeBeitrag in wissenschaftlicher Zeitschriftde_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.funding.euNode_CH
zhaw.issue1de_CH
zhaw.originated.zhawNode_CH
zhaw.pages.end72de_CH
zhaw.pages.start59de_CH
zhaw.publication.statuspublishedVersionde_CH
zhaw.volume28de_CH
zhaw.publication.reviewPeer review (Publikation)de_CH
zhaw.author.additionalNode_CH
zhaw.display.portraitYesde_CH
Appears in collections:Publikationen School of Management and Law

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Zagorac-Uremovic, Z., & Marxt, C. (2018). Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms. The International Journal of Creativity & Problem Solving, 28(1), 59–72.
Zagorac-Uremovic, Z. and Marxt, C. (2018) ‘Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms’, The International Journal of Creativity & Problem Solving, 28(1), pp. 59–72.
Z. Zagorac-Uremovic and C. Marxt, “Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms,” The International Journal of Creativity & Problem Solving, vol. 28, no. 1, pp. 59–72, 2018.
ZAGORAC-UREMOVIC, Zorica und Christian MARXT, 2018. Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms. The International Journal of Creativity & Problem Solving. 2018. Bd. 28, Nr. 1, S. 59–72
Zagorac-Uremovic, Zorica, and Christian Marxt. 2018. “Identification of Entrepreneurial Opportunities : A Conceptual Model of Cognitive-Motivational Mechanisms.” The International Journal of Creativity & Problem Solving 28 (1): 59–72.
Zagorac-Uremovic, Zorica, and Christian Marxt. “Identification of Entrepreneurial Opportunities : A Conceptual Model of Cognitive-Motivational Mechanisms.” The International Journal of Creativity & Problem Solving, vol. 28, no. 1, 2018, pp. 59–72.


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