| Publikationstyp: | Beitrag in wissenschaftlicher Zeitschrift |
| Art der Begutachtung: | Peer review (Publikation) |
| Titel: | Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms |
| Autor/-in: | Zagorac-Uremovic, Zorica Marxt, Christian |
| et. al: | No |
| Erschienen in: | The International Journal of Creativity & Problem Solving |
| Band(Heft): | 28 |
| Heft: | 1 |
| Seite(n): | 59 |
| Seiten bis: | 72 |
| Erscheinungsdatum: | 2018 |
| Verlag / Hrsg. Institution: | Korean Association for Thinking Development |
| ISSN: | 2289-0408 |
| Sprache: | Englisch |
| Schlagwörter: | Cognitive flexibility; Convergent thinking; Divergent thinking; Entrepreneurial creativity |
| Fachgebiet (DDC): | 150: Psychologie 658.1: Organisation und Finanzen |
| Zusammenfassung: | The identification of entrepreneurial opportunities is a fundamental process in entrepreneurship. This process starts with creative cognition, where individuals identify an opportunity to start a business that they find attractive. Two cognitive mechanisms—divergent thinking and convergent thinking—are central to the identification of novel and commercially viable opportunities, yet neither the interplay of both mechanisms during the opportunity-identification process nor the individual cognitive flexibility that drives that process have been explained. How these cognitive mechanisms are linked to other factors, such as entrepreneurial motivation, also remains unclear. We investigate the literature on underlying cognitive mechanisms and related factors and, based on theoretical conclusions, we develop a conceptual model with cognitive mechanisms and motivational factors. |
| URI: | https://digitalcollection.zhaw.ch/handle/11475/25790 |
| Volltext Version: | Publizierte Version |
| Lizenz (gemäss Verlagsvertrag): | Lizenz gemäss Verlagsvertrag |
| Departement: | School of Management and Law |
| Enthalten in den Sammlungen: | Publikationen School of Management and Law |
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Zagorac-Uremovic, Z., & Marxt, C. (2018). Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms. The International Journal of Creativity & Problem Solving, 28(1), 59–72.
Zagorac-Uremovic, Z. and Marxt, C. (2018) ‘Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms’, The International Journal of Creativity & Problem Solving, 28(1), pp. 59–72.
Z. Zagorac-Uremovic and C. Marxt, “Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms,” The International Journal of Creativity & Problem Solving, vol. 28, no. 1, pp. 59–72, 2018.
ZAGORAC-UREMOVIC, Zorica und Christian MARXT, 2018. Identification of entrepreneurial opportunities : a conceptual model of cognitive-motivational mechanisms. The International Journal of Creativity & Problem Solving. 2018. Bd. 28, Nr. 1, S. 59–72
Zagorac-Uremovic, Zorica, and Christian Marxt. 2018. “Identification of Entrepreneurial Opportunities : A Conceptual Model of Cognitive-Motivational Mechanisms.” The International Journal of Creativity & Problem Solving 28 (1): 59–72.
Zagorac-Uremovic, Zorica, and Christian Marxt. “Identification of Entrepreneurial Opportunities : A Conceptual Model of Cognitive-Motivational Mechanisms.” The International Journal of Creativity & Problem Solving, vol. 28, no. 1, 2018, pp. 59–72.
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