Title: Professionelles Produktmanagement : was machen erfolgreiche Unternehmen anders?
Authors : Fuchs, Rainer
et. al : No
Conference details: 8. Jahrestagung: Professionelles Produktmanagement im Maschinen- und Anlagenbau, Stuttgart, 30-31 Januar 2014
Issue Date: 2014
License (according to publishing contract) : Licence according to publishing contract
Type of review: Not specified
Language : German
Subject (DDC) : 658.8: Marketing management
Departement: School of Management and Law
Organisational Unit: Institute of Marketing Management (IMM)
Publication type: Conference other
URI: https://digitalcollection.zhaw.ch/handle/11475/17993
Appears in Collections:Publikationen School of Management and Law

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