Publication type: Conference other
Type of review: Not specified
Title: Professionelles Produktmanagement : was machen erfolgreiche Unternehmen anders?
Authors: Fuchs, Rainer
et. al: No
Conference details: 8. Jahrestagung: Professionelles Produktmanagement im Maschinen- und Anlagenbau, Stuttgart, Deutschland, 30-31 Januar 2014
Issue Date: 2014
Language: German
Subject (DDC): 658.8: Marketing management
URI: https://digitalcollection.zhaw.ch/handle/11475/17993
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: School of Management and Law
Organisational Unit: Institute of Marketing Management (IMM)
Appears in collections:Publikationen School of Management and Law

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