Title: Corporate social responsibility
Authors : Wickert, Christopher
Risi, David
et. al : No
Extent : 96
Publisher / Ed. Institution : Cambridge University Press
Publisher / Ed. Institution: Cambridge
Issue Date: 2019
Edition: 1. Auflage
License (according to publishing contract) : Licence according to publishing contract
Series : Elements in business strategy
Series volume: 2
Type of review: Editorial review
Language : English
Subjects : Business ethic; Corporate social irresponsibility; Social connection; Globalization
Subject (DDC) : 658.4: Executive Management
Abstract: This Element offers a thought-provoking and critical examination of Corporate Social Responsibility (CSR). CSR has entered the boardroom and become a mainstream management concept for businesses to address their ethical, social and environmental responsibilities towards society. CSR does not come without contestation, and firms engage in CSR for different reasons and exhibit different patterns of CSR activities. These activities range from sincere action with substantial social or environmental improvements to symbolic impression management and the creation of a CSR facade that is little more than empty words. This Element illuminates and scrutinizes contemporary approaches to CSR and offers a fresh perspective for scholars, managers and decision-makers interested in the societal role of business firms beyond maximizing profitability. Christopher Wickert and David Risi take a step back from how CSR is currently understood and practised, and encourage readers to reflect on how to move CSR forward towards a more inclusive concept.
Departement: School of Management and Law
Organisational Unit: Center for Human Capital Management (ZHCM)
Publication type: Book
DOI : 10.1017/9781108775298
ISBN: 9781108775298
9781108745260
URI: https://digitalcollection.zhaw.ch/handle/11475/17966
Appears in Collections:Publikationen School of Management and Law

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