Do differentiated blood donor marketing campaigns work? : an experimental study

Boenigk, Silke; Sundermann, Larissa M.; Willems, Jürgen

Publication type:	Conference other
Type of review:	Not specified
Title:	Do differentiated blood donor marketing campaigns work? : an experimental study
Authors:	Boenigk, Silke Sundermann, Larissa M. Willems, Jürgen
Conference details:	7. Internationale Konferenz des European Research Network On Philantropy (ERNOP), Paris, France, 9-10 Juli 2015
Issue Date:	2015
Language:	English
Subject (DDC):	362: Health and social services
URI:	https://digitalcollection.zhaw.ch/handle/11475/17324
Fulltext version:	Published version
License (according to publishing contract):	Not specified
Departement:	Social Work
Organisational Unit:	Institute of Management and Social Policy (ISM)
Appears in collections:	Publikationen Soziale Arbeit

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Boenigk, S., Sundermann, L. M., & Willems, J. (2015). Do differentiated blood donor marketing campaigns work? : an experimental study. 7. Internationale Konferenz Des European Research Network on Philantropy (ERNOP), Paris, France, 9-10 Juli 2015.

Boenigk, S., Sundermann, L.M. and Willems, J. (2015) ‘Do differentiated blood donor marketing campaigns work? : an experimental study’, in 7. Internationale Konferenz des European Research Network On Philantropy (ERNOP), Paris, France, 9-10 Juli 2015.

S. Boenigk, L. M. Sundermann, and J. Willems, “Do differentiated blood donor marketing campaigns work? : an experimental study,” in 7. Internationale Konferenz des European Research Network On Philantropy (ERNOP), Paris, France, 9-10 Juli 2015, 2015.

BOENIGK, Silke, Larissa M. SUNDERMANN und Jürgen WILLEMS, 2015. Do differentiated blood donor marketing campaigns work? : an experimental study. In: 7. Internationale Konferenz des European Research Network On Philantropy (ERNOP), Paris, France, 9-10 Juli 2015. Conference presentation. 2015

Boenigk, Silke, Larissa M. Sundermann, and Jürgen Willems. 2015. “Do Differentiated Blood Donor Marketing Campaigns Work? : An Experimental Study.” Conference presentation. In 7. Internationale Konferenz Des European Research Network on Philantropy (ERNOP), Paris, France, 9-10 Juli 2015.

Boenigk, Silke, et al. “Do Differentiated Blood Donor Marketing Campaigns Work? : An Experimental Study.” 7. Internationale Konferenz Des European Research Network on Philantropy (ERNOP), Paris, France, 9-10 Juli 2015, 2015.