Publication type: Book
Type of review: No review
Title: Digitales Marketing für Marketing- und Verkaufsverantwortliche : kompetenzorientiertes Wissen mit Praxisbeispielen, Repetitionsfragen und Antworten
Authors: Klaas, Michael
Suvada, Adrienne
Extent: 144
Issue Date: 2018
Edition: 1. Auflage
Publisher / Ed. Institution: Compendio
Publisher / Ed. Institution: Zürich
ISBN: 978-3-7155-7492-9
Language: German
Subject (DDC): 658.8: Marketing management
URI: https://digitalcollection.zhaw.ch/handle/11475/13989
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: School of Management and Law
Organisational Unit: Institute of Marketing Management (IMM)
Appears in collections:Publikationen School of Management and Law

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