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  4. Publikationen School of Management and Law
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dc.contributor.authorMüller, Steffen-
dc.contributor.authorIvens, Björn Sven-
dc.date.accessioned2018-11-08T15:54:04Z-
dc.date.available2018-11-08T15:54:04Z-
dc.date.issued2010-
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/12661-
dc.description.abstractOver the past decades there has been a move towards cooperative purchasing practices as companies become more dependent on their suppliers. At the same time, most companies do not assess how satisfied their suppliers are with their business relationship. We develop an instrument to measure supplier satisfaction and apply it to a manufacturer of electronic components and its suppliers. Moreover, we show that supplier satisfaction has a significant impact on relationship growth.de_CH
dc.format.extent14de_CH
dc.language.isoende_CH
dc.publisherOtto-Friedrich-Universität Bambergde_CH
dc.relation.ispartofseriesWorking Paper Seriesde_CH
dc.rightsLicence according to publishing contractde_CH
dc.subjectSupplierde_CH
dc.subjectSatisfactionde_CH
dc.subjectGrowthde_CH
dc.subjectRelationshipde_CH
dc.subject.ddc658: Allgemeines Managementde_CH
dc.titleThe impact of supplier satisfaction on relationship growth : an exploratory studyde_CH
dc.typeWorking Paper – Gutachten – Studiede_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitInstitut für Marketing Management (IMM)de_CH
zhaw.publisher.placeBambergde_CH
zhaw.funding.euNode_CH
zhaw.originated.zhawYesde_CH
zhaw.series.number004de_CH
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Müller, S., & Ivens, B. S. (2010). The impact of supplier satisfaction on relationship growth : an exploratory study. Otto-Friedrich-Universität Bamberg.
Müller, S. and Ivens, B.S. (2010) The impact of supplier satisfaction on relationship growth : an exploratory study. Bamberg: Otto-Friedrich-Universität Bamberg.
S. Müller and B. S. Ivens, “The impact of supplier satisfaction on relationship growth : an exploratory study,” Otto-Friedrich-Universität Bamberg, Bamberg, 2010.
MÜLLER, Steffen und Björn Sven IVENS, 2010. The impact of supplier satisfaction on relationship growth : an exploratory study. Bamberg: Otto-Friedrich-Universität Bamberg
Müller, Steffen, and Björn Sven Ivens. 2010. “The Impact of Supplier Satisfaction on Relationship Growth : An Exploratory Study.” Bamberg: Otto-Friedrich-Universität Bamberg.
Müller, Steffen, and Björn Sven Ivens. The Impact of Supplier Satisfaction on Relationship Growth : An Exploratory Study. Otto-Friedrich-Universität Bamberg, 2010.


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