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10-Mar-2021
Now you see me : a quantitative study on the effects of ad blocker usage on users’ brand perception
Stallone, Valerio
;
Rozumowski, Anna
;
Pelka, Amelie
;
Reisig, Dominik
;
Pankratz, Claire
2021
Ephemeral social media content : remember after seeing instead of burn after reading
Stallone, Valerio
;
Koller, Sandro
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Koller, Sandro
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Pankratz, Claire
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Reisig, Dominik
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Rozumowski, Anna