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Involved Person(s)
2021
Taking the conversation offline? : the impact of response strategies on potential hotel guests
Furchheim, Pia
;
Collenberg, Anja
;
Müller, Steffen
2021
Should hotels take the conversation offline? : the impact of different responses to online reviews on potential guests
Furchheim, Pia
;
Collenberg, Anja
;
Müller, Steffen
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Furchheim, Pia