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Showing results 30 to 49 of 69
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Issue Date
Title
Involved Person(s)
2020
Kurzbeitrag Mixed Reality (MR) in der Lehre : eine Übersicht mit Exkurs zu ersten Anwendungen in der Wirtschaftsinformatik
Seiler, Roger
;
Koruna, Stefan
2019
Künstliche Intelligenz im Marketing
Seiler, Roger
;
Klaas, Michael
;
Hari, Jürg J.
2021
Measuring emotions in customer relationships : can NEV replace NPS?
Müller, Steffen
;
Seiler, Roger
;
Völkle, Melanie
2017
Mensch vs. Kapital : kann ein Roboter meinen Job machen?
Koruna, Stefan
;
Engeli, Pascal
;
Seiler, Roger
2013
Mobile CRM : Potenziale erkennen und nutzen
Seiler, Roger
;
Rellstab, Rolf
;
Völkle, Thomas
2017
Mobile-only-Strategie : die Akzeptanz aus Konsumentensicht
Seiler, Roger
;
Berger, Verena
;
Kremer, Mine
2014
Online web experiments using live web content
Seiler, Roger
;
Miesler, Linda
;
Hari, Jürg J.
2018
Product reviews with a social context : an experiment on online wine reviews in Switzerland
Seiler, Roger
;
Kucza, Gunther
;
Schuppisser, Stefan
2021
Proposal of a methodology for the sustainability assessment of cryptocurrencies
Näf, Marco
;
Keller, Thomas
;
Seiler, Roger
2018
Purchasing the senator status for 2000 Euro? : the effect of a payment option in hierarchical loyalty programs
Müller, Steffen
;
Seiler, Roger
2016
Rahmenbedingungen für eRezept
Bissig, Patrick
;
Seiler, Roger
2022
Reducing food waste with virtual reality (VR) training : a prototype and A/B-test in an online experiment
Seiler, Roger
;
Fankhauser, Daniel
;
Keller, Thomas
2020
Shopping-Tour mit der Stimme
Habicht, Nina
;
Seiler, Roger
2019
Should manufacturers use food labels? : the case of chocolate
Berger, Verena
;
Müller, Steffen
;
Seiler, Roger
5-Dec-2023
Should Net Promoter Score be supplemented with other customer feedback metrics? : an empirical investigation of Net Promoter Score and emotions in the mobile phone industry
Müller, Steffen
;
Seiler, Roger
;
Völkle, Melanie
2018
Social Engineering Risk Mitigation : Entwicklung & Validierung eines Anti-Phishing-Trainings
Seiler, Roger
;
Zollinger, Moritz
2017
Source credibility model, source attractiveness model and match-up-hypothesis : an integrated model
Seiler, Roger
;
Kucza, Gunther
2019
Stereotype content model (SCM) and chatbots / conversational interfaces : an experiment comparing trust, competence and warmth dimensions
Seiler, Roger
;
Müller, Steffen
;
Beinert, Markus
2013
Swiss CRM 2013 : Einsatz und Trends in Schweizer Unternehmen
Hannich, Frank
;
Rüeger, Brian
;
Gehring, Bettina
;
Seiler, Roger
;
Comolli, Lucia
, et al
2014
Swiss CRM 2014: Einsatz und Trends in Schweizer Unternehmen
Hannich, Frank
;
Rüeger, Brian
;
Scherrer, Corinne
;
Gehring, Bettina
;
Seiler, Roger
, et al