Publication type: Working paper – expertise – study
Title: Content analysis : measuring the success of journalism capacity building
Authors: Spurk, Christoph
Lublinski, Jan
Extent: 8
Issue Date: 2014
Series: Briefing Paper
Series volume: 10
Publisher / Ed. Institution: Deutsche Welle Akademie
Publisher / Ed. Institution: Bonn
Language: English
Subjects: Content analysis; Journalism; Evaluation; Quality
Subject (DDC): 070: News media, journalism and publishing
Abstract: Many media development organizations try to improve the content produced by journalists. They do this, for example, using newsroom consultancy, training, mentoring and other approaches. But it is difficult to judge whether the quality of the products put together by the journalists in question truly has improved through intervention. In this paper we describe how quality in reporting could be measured through content analysis. We show that this approach, although somewhat technical, is feasible. It can help projects to become better and more successful. As a suggestion for practitioners in media development we present three options for measuring quality of reporting for monitoring and evaluation purposes.
URI: https://digitalcollection.zhaw.ch/handle/11475/7614
License (according to publishing contract): Licence according to publishing contract
Departement: Applied Linguistics
Organisational Unit: Institute of Applied Media Studies (IAM)
Appears in collections:Publikationen Angewandte Linguistik

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Spurk, C., & Lublinski, J. (2014). Content analysis : measuring the success of journalism capacity building. Deutsche Welle Akademie.
Spurk, C. and Lublinski, J. (2014) Content analysis : measuring the success of journalism capacity building. Bonn: Deutsche Welle Akademie.
C. Spurk and J. Lublinski, “Content analysis : measuring the success of journalism capacity building,” Deutsche Welle Akademie, Bonn, 2014.
SPURK, Christoph und Jan LUBLINSKI, 2014. Content analysis : measuring the success of journalism capacity building. Bonn: Deutsche Welle Akademie
Spurk, Christoph, and Jan Lublinski. 2014. “Content Analysis : Measuring the Success of Journalism Capacity Building.” Bonn: Deutsche Welle Akademie.
Spurk, Christoph, and Jan Lublinski. Content Analysis : Measuring the Success of Journalism Capacity Building. Deutsche Welle Akademie, 2014.


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