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Issue Date
Title
Involved Person(s)
2016
The warmth and competence dimensions : experimental validation in the context of crowdfunding
Hari, Jürg J.
;
Glaunsinger, Senem
;
Seiler, Roger
2016
The silent surfer : experimentally manipulated live web content to study consumer behaviour
Seiler, Roger
;
Miesler, Linda
;
Hari, Jürg J.
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1
Burkhalter, Linda
1
Glaunsinger, Senem
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658.8: Marketingmanagement
1
658.1: Organisation und Finanzen
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