| Issue Date | Title | Involved Person(s) |
| Nov-2013 | CRM Trends 2015 | Lichter, Rolf; Lucco, Andreas; Salma, Viktoria |
| Nov-2013 | Hyperwettbewerb : wie Schweizer Unternehmen bestehen wollen | Hannich, Frank; Gehring, Bettina; Wüthrich, Adrian |
| 2013 | Yield management for public theaters? | Labaronne, Leticia |
| 2013 | Grössere und kleinere Sprünge : Kundenbeziehungsmanagement in der Schweizer Assekuranz | Lucas, André |
| 2013 | Plan and deliver business 2.0 initiatives | Lardi, Kamaleswari; Ledergerber, Armin |
| 2013 | Read or recycle? : the impact of promotional and relational mailings on the response funnel | Hannich, Frank; Müller, Salome; Forestier, Céline |
| 2013 | Market niches and the perceptual economic impacts on a remote alpine village : the BRITS week in Laax | Jenkins, Ian; Rios-Morales, Ruth |
| 2013 | Storyselling : an experiment on storytelling at the product level | Hari, Jürg J.; Rawitzer, Heike |
| 2013 | Using voice of the customer programs to improve customer loyalty : the example hilti | Müller, Steffen |
| 2013 | Plan and deliver enterprise collaboration initiatives | Lardi, Kamales; Rellstab, Rolf |
| 2013 | A sustainable approach to social media for businesses | Graf, Sandro; Mandl, Teresa Valerie |
| 2013 | Service dominant logic : its past, present and future impact on marketing thought | Ehrenthal, Joachim |
| 2013 | Virtual brand-communities using blogs as communication platforms and their impact on the two-step communication process : a research agenda | Hallier Willi, Christine; Melewar, T.C.; Broderick, Amanda J. |
| 2013 | Sieben Thesen : Denken in Silos ist Vergangenheit | Steinmann, Cary |
| 2013 | Misconceptions of sales promotions | Schlaeger, Daniel; Fuchs, Rainer |
