Title: Identity-oriented communication management and reputation management
Authors : Rosenberger Staub, Nicole
Issue Date: 4-Feb-2016
License (according to publishing contract) : Licence according to publishing contract
Language : English
Subjects : Strategic communication; Corporate communication; Reputationsmanagement; Strategische Kommunikation
Subject (DDC) : 658.4: Executive Management
659: Advertising and public relations
Further description : Vorlesung gehalten in: MICA, Mudra Institute of Communications, Ahmedabad, Indien
Departement: Angewandte Linguistik
Organisational Unit: Institute of Applied Media Studies (IAM)
Publication type: Lecture
URI: https://digitalcollection.zhaw.ch/handle/11475/4771
Appears in Collections:Publikationen Angewandte Linguistik

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