Title: | Identity-oriented communication management and reputation management |
Authors : | Rosenberger Staub, Nicole |
Issue Date: | 4-Feb-2016 |
Language : | Englisch / English |
Subjects : | Strategic communication; Corporate communication; Reputationsmanagement; Strategische Kommunikation |
Subject (DDC) : | 658.4: Leitendes Management 659: Werbung und Öffentlichkeitsarbeit |
Further description : | Vorlesung gehalten in: MICA, Mudra Institute of Communications, Ahmedabad, Indien |
Departement: | Angewandte Linguistik |
Organisational Unit: | Institut für Angewandte Medienwissenschaft (IAM) |
Publication type: | Vorlesung / Lecture |
URI: | https://digitalcollection.zhaw.ch/handle/11475/4771 |
License (according to publishing contract) : | Lizenz gemäss Verlagsvertrag / Licence according to publishing contract |
Appears in Collections: | Publikationen Angewandte Linguistik |
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