Title: «We looked for the reasons within our business» : positioning through self-criticism – the case of German Commerzbank
Authors : Wieder, Regine
Conference details: Speech at the Mudra Institute of Communications, Ahmedabad, February 3, 2016
Issue Date: 2016
Language : Englisch / English
Subject (DDC) : 658.4: Leitendes Management
Departement: Angewandte Linguistik
Publication type: Konferenz: Sonstiges / Conference Other
Type of review: Keine Angabe / Not specified
URI: https://digitalcollection.zhaw.ch/handle/11475/4720
License (according to publishing contract) : Lizenz gemäss Verlagsvertrag / Licence according to publishing contract
Appears in Collections:Publikationen Angewandte Linguistik

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