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Publikationstyp: Beitrag in wissenschaftlicher Zeitschrift
Art der Begutachtung: Peer review (Publikation)
Titel: Promoting energy-saving behaviour : formal social groups as promising middle actors for municipal interventions
Autor/-in: Frick, Vivian
Seidl, Roman
Stauffacher, Michael
Moser, Corinne
DOI: 10.21256/zhaw-3569
10.1007/s12053-017-9543-2
Erschienen in: Energy Efficiency
Band(Heft): 10
Heft: 6
Seite(n): 1539
Seiten bis: 1551
Erscheinungsdatum: 2017
Verlag / Hrsg. Institution: Springer
ISSN: 1570-646X
1570-6478
Sprache: Englisch
Fachgebiet (DDC): 333.79: Energie
Zusammenfassung: City governments worldwide are trying to motivate their citizens to reduce their energy use – a particular challenge as they try to reach individual households. A promising strategy to engage the public broadly entails collaborating with middle actors to multiply the effects of municipal interventions. Some of these middle actors are formal social groups (e.g. sports clubs and neighbourhood associations). We conducted an online experiment (N = 136) to determine whether such interventions were more effective when they are communicated through formal social groups than when communicated through city governments. Participants received letters containing advice for saving energy in the household. Willingness to participate was higher when the letters came from formal social groups than when they came from a city agency. Furthermore, actual members of formal social groups generally were more willing to participate. Our evidence suggests that formal social groups are promising middle actors for energy conservation campaigns and that city governments should engage more often with these groups to communicate with residents.
Weitere Angaben: Erworben im Rahmen der Schweizer Nationallizenzen (http://www.nationallizenzen.ch)
URI: https://digitalcollection.zhaw.ch/handle/11475/4646
Volltext Version: Publizierte Version
Lizenz (gemäss Verlagsvertrag): Lizenz gemäss Verlagsvertrag
Gesperrt bis: 2023-01-01
Departement: School of Engineering
Organisationseinheit: Institut für Nachhaltige Entwicklung (INE)
Enthalten in den Sammlungen:Publikationen School of Engineering

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Frick, V., Seidl, R., Stauffacher, M., & Moser, C. (2017). Promoting energy-saving behaviour : formal social groups as promising middle actors for municipal interventions. Energy Efficiency, 10(6), 1539–1551. https://doi.org/10.21256/zhaw-3569
Frick, V. et al. (2017) ‘Promoting energy-saving behaviour : formal social groups as promising middle actors for municipal interventions’, Energy Efficiency, 10(6), pp. 1539–1551. Available at: https://doi.org/10.21256/zhaw-3569.
V. Frick, R. Seidl, M. Stauffacher, and C. Moser, “Promoting energy-saving behaviour : formal social groups as promising middle actors for municipal interventions,” Energy Efficiency, vol. 10, no. 6, pp. 1539–1551, 2017, doi: 10.21256/zhaw-3569.
FRICK, Vivian, Roman SEIDL, Michael STAUFFACHER und Corinne MOSER, 2017. Promoting energy-saving behaviour : formal social groups as promising middle actors for municipal interventions. Energy Efficiency. 2017. Bd. 10, Nr. 6, S. 1539–1551. DOI 10.21256/zhaw-3569
Frick, Vivian, Roman Seidl, Michael Stauffacher, and Corinne Moser. 2017. “Promoting Energy-Saving Behaviour : Formal Social Groups as Promising Middle Actors for Municipal Interventions.” Energy Efficiency 10 (6): 1539–51. https://doi.org/10.21256/zhaw-3569.
Frick, Vivian, et al. “Promoting Energy-Saving Behaviour : Formal Social Groups as Promising Middle Actors for Municipal Interventions.” Energy Efficiency, vol. 10, no. 6, 2017, pp. 1539–51, https://doi.org/10.21256/zhaw-3569.


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