Publication type: Conference paper
Type of review: Editorial review
Title: In the eye of the beholder : new techniques of representation for public urban scale models
Authors: Zaugg, Maxime
et. al: No
Conference details: Internationale Konferenz "Are You a Model?", Technische Universität Darmstadt, Deutschland, 2.-4. November 2022
Issue Date: Nov-2022
Language: English
Subjects: Stadtbaumodell
Subject (DDC): 711: Area planning
Abstract: With the emergence of public participation in urban design in Europe during the 1960s, the physical urban scale model became essential as a mediator between professionals and the public. However, the degree to which the urban scale model engages the public in urban discourses and projects depends on different factors. While technical properties such as scale, abstraction, and materiality are important for the readability of the urban model, the scenographic staging of the models in public exhibitions and presentations influences their interaction with the audience. The agency of urban scale models is also heavily affected by techniques of representation, including photographic and cinematographic representations in printed popular media and filmed models on television. This paper explores the impact of evolving representation techniques on the ability of the urban scale model to engage the public. It focuses on the technique of ‘relatoscopy’, investigating the project of Les Halles in Paris from the 1960s to the 1980s. A technique of photographing models with an endoscope, resulting in images from the human eye's perspective, relatoscopy, first conceived and employed in architecture and urban design by the French architect Martin Schulz van Treeck, allowed the public to better understand the model. However, relatoscopy transformed the perception of the model from a bird’s-eye view, which leaves the audience room for interpretation, to a perception of the model at human-eye level, from ‘within’, which leaves less room for interpretation. This technique therefore allows more control and manipulation of the perspectives conveyed.
URI: https://digitalcollection.zhaw.ch/handle/11475/27010
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: Architecture, Design and Civil Engineering
Organisational Unit: Institute of Urban Landscape (IUL)
Appears in collections:Publikationen Architektur, Gestaltung und Bauingenieurwesen

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Zaugg, M. (2022, November). In the eye of the beholder : new techniques of representation for public urban scale models. Internationale Konferenz “Are You a Model?”, Technische Universität Darmstadt, Deutschland, 2.-4. November 2022.
Zaugg, M. (2022) ‘In the eye of the beholder : new techniques of representation for public urban scale models’, in Internationale Konferenz ‘Are You a Model?’, Technische Universität Darmstadt, Deutschland, 2.-4. November 2022.
M. Zaugg, “In the eye of the beholder : new techniques of representation for public urban scale models,” in Internationale Konferenz “Are You a Model?”, Technische Universität Darmstadt, Deutschland, 2.-4. November 2022, Nov. 2022.
ZAUGG, Maxime, 2022. In the eye of the beholder : new techniques of representation for public urban scale models. In: Internationale Konferenz „Are You a Model?“, Technische Universität Darmstadt, Deutschland, 2.-4. November 2022. Conference paper. November 2022
Zaugg, Maxime. 2022. “In the Eye of the Beholder : New Techniques of Representation for Public Urban Scale Models.” Conference paper. In Internationale Konferenz “Are You a Model?”, Technische Universität Darmstadt, Deutschland, 2.-4. November 2022.
Zaugg, Maxime. “In the Eye of the Beholder : New Techniques of Representation for Public Urban Scale Models.” Internationale Konferenz “Are You a Model?”, Technische Universität Darmstadt, Deutschland, 2.-4. November 2022, 2022.


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