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Publikationstyp: Beitrag in wissenschaftlicher Zeitschrift
Art der Begutachtung: Peer review (Publikation)
Titel: When information security depends on font size : how the saliency of warnings affects protection behavior
Autor/-in: Ebert, Nico
Ackermann, Kurt A.
Bearth, Angela
et. al: No
DOI: 10.1080/13669877.2022.2142952
10.21256/zhaw-26798
Erschienen in: Journal of Risk Research
Band(Heft): 26
Heft: 3
Seite(n): 233
Seiten bis: 255
Erscheinungsdatum: 14-Nov-2022
Verlag / Hrsg. Institution: Taylor & Francis
ISSN: 1366-9877
1466-4461
Sprache: Englisch
Schlagwörter: Cookie banner; Cookie; Digital risk; Information security
Fachgebiet (DDC): 005: Computerprogrammierung, Programme und Daten
Zusammenfassung: Prior research on how to improve the effectiveness of information security warnings has predominantly focused on either the informational content of warnings or their visual saliency. In an online experiment (N?=?1’486), we disentangle the effect of both manipulations and demonstrate that both factors simultaneously influence decision making. Our data indicate that the proportion of people who engage in protection behavior can be increased by roughly 65% by making a particular warning message more visually salient (i.e. a more conspicuous visual design is used). We also show that varying the message’s saliency can make people behave very differently when confronted with the same threat or behave very similarly when confronted with threats that differ widely in terms of severity of outcomes. Our results suggest that the visual design of a warning may warrant at least as much attention as the informational content that the warning message conveys.
URI: https://digitalcollection.zhaw.ch/handle/11475/26798
Volltext Version: Publizierte Version
Lizenz (gemäss Verlagsvertrag): CC BY 4.0: Namensnennung 4.0 International
Departement: School of Management and Law
Organisationseinheit: Institut für Marketing Management (IMM)
Institut für Wirtschaftsinformatik (IWI)
Enthalten in den Sammlungen:Publikationen School of Management and Law

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Ebert, N., Ackermann, K. A., & Bearth, A. (2022). When information security depends on font size : how the saliency of warnings affects protection behavior. Journal of Risk Research, 26(3), 233–255. https://doi.org/10.1080/13669877.2022.2142952
Ebert, N., Ackermann, K.A. and Bearth, A. (2022) ‘When information security depends on font size : how the saliency of warnings affects protection behavior’, Journal of Risk Research, 26(3), pp. 233–255. Available at: https://doi.org/10.1080/13669877.2022.2142952.
N. Ebert, K. A. Ackermann, and A. Bearth, “When information security depends on font size : how the saliency of warnings affects protection behavior,” Journal of Risk Research, vol. 26, no. 3, pp. 233–255, Nov. 2022, doi: 10.1080/13669877.2022.2142952.
EBERT, Nico, Kurt A. ACKERMANN und Angela BEARTH, 2022. When information security depends on font size : how the saliency of warnings affects protection behavior. Journal of Risk Research. 14 November 2022. Bd. 26, Nr. 3, S. 233–255. DOI 10.1080/13669877.2022.2142952
Ebert, Nico, Kurt A. Ackermann, and Angela Bearth. 2022. “When Information Security Depends on Font Size : How the Saliency of Warnings Affects Protection Behavior.” Journal of Risk Research 26 (3): 233–55. https://doi.org/10.1080/13669877.2022.2142952.
Ebert, Nico, et al. “When Information Security Depends on Font Size : How the Saliency of Warnings Affects Protection Behavior.” Journal of Risk Research, vol. 26, no. 3, Nov. 2022, pp. 233–55, https://doi.org/10.1080/13669877.2022.2142952.


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