| Publication type: | Conference paper |
| Type of review: | Peer review (abstract) |
| Title: | Strategility : the need for agile strategy processes |
| Authors: | Pichel, Kerstin Müller, Andrea |
| et. al: | No |
| DOI: | 10.13140/RG.2.2.24640.48648 |
| Conference details: | 19th EURAM Annual Conference, Lisbon, Portugal, 26-28 June 2019 |
| Issue Date: | 2019 |
| ISBN: | 978-2-9602195-1-7 |
| ISSN: | 2466-7498 |
| Language: | English |
| Subjects: | Agility; Iterative; Strategic practice; Strategic process |
| Subject (DDC): | 658.401: Corporate development 658.406: Innovation management, change management |
| Abstract: | Current discussion focuses mainly on the agility of management processes, with practice and research also examining agility in strategic and leadership processes. Companies are gaining initial experience with agile strategic processes and identifying questions for practical application and research. Strategic planning is regarded as an inevitable process for strategy development in theory and practice (Carpenter and Sander, 2014; Grant and Nippa, 2006). In this paper, we describe the iterative procedure for the development of an agile strategy based on a case study, derive insights into benefits and challenges, and offer initial design tips for agile strategy processes based on practical experience and an interview with a specialist. |
| URI: | https://digitalcollection.zhaw.ch/handle/11475/23183 |
| Fulltext version: | Published version |
| License (according to publishing contract): | Licence according to publishing contract |
| Departement: | School of Management and Law |
| Organisational Unit: | Institute for Organizational Viability (IOV) |
| Appears in collections: | Publikationen School of Management and Law |
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Pichel, K., & Müller, A. (2019). Strategility : the need for agile strategy processes. 19th EURAM Annual Conference, Lisbon, Portugal, 26-28 June 2019. https://doi.org/10.13140/RG.2.2.24640.48648
Pichel, K. and Müller, A. (2019) ‘Strategility : the need for agile strategy processes’, in 19th EURAM Annual Conference, Lisbon, Portugal, 26-28 June 2019. Available at: https://doi.org/10.13140/RG.2.2.24640.48648.
K. Pichel and A. Müller, “Strategility : the need for agile strategy processes,” in 19th EURAM Annual Conference, Lisbon, Portugal, 26-28 June 2019, 2019. doi: 10.13140/RG.2.2.24640.48648.
PICHEL, Kerstin und Andrea MÜLLER, 2019. Strategility : the need for agile strategy processes. In: 19th EURAM Annual Conference, Lisbon, Portugal, 26-28 June 2019. Conference paper. 2019. ISBN 978-2-9602195-1-7
Pichel, Kerstin, and Andrea Müller. 2019. “Strategility : The Need for Agile Strategy Processes.” Conference paper. In 19th EURAM Annual Conference, Lisbon, Portugal, 26-28 June 2019. https://doi.org/10.13140/RG.2.2.24640.48648.
Pichel, Kerstin, and Andrea Müller. “Strategility : The Need for Agile Strategy Processes.” 19th EURAM Annual Conference, Lisbon, Portugal, 26-28 June 2019, 2019, https://doi.org/10.13140/RG.2.2.24640.48648.
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