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Please use this identifier to cite or link to this item: https://doi.org/10.21256/zhaw-22533
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dc.contributor.authorEbert, Nico-
dc.contributor.authorAckermann, Kurt Alexander-
dc.contributor.authorScheppler, Björn-
dc.date.accessioned2021-05-27T09:43:21Z-
dc.date.available2021-05-27T09:43:21Z-
dc.date.issued2021-
dc.identifier.isbn978-1-4503-8096-6de_CH
dc.identifier.otherarXiv:2101.08021de_CH
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/22533-
dc.description.abstractThis paper addresses the question whether the recently proposed approach of concise privacy notices in apps and on websites is effective in raising user awareness. To assess the effectiveness in a realistic setting, we included concise notices in a fictitious but realistic fitness tracking app and asked participants recruited from an online panel to provide their feedback on the usability of the app as a cover story. Importantly, after giving feedback, users were also asked to recall the data practices described in the notices. The experimental setup included the variation of different levels of saliency and riskiness of the privacy notices. Based on a total sample of 2,274 participants, our findings indicate that concise privacy notices are indeed a promising approach to raise user awareness for privacy information when displayed in a salient way, especially in case the notices describe risky data practices. Our results may be helpful for regulators, user advocates and transparency-oriented companies in creating or enforcing better privacy transparency towards average users that do not read traditional privacy policies.de_CH
dc.language.isoende_CH
dc.publisherAssociation for Computing Machineryde_CH
dc.rightsLicence according to publishing contractde_CH
dc.subjectExperimental designde_CH
dc.subjectInformation saliencyde_CH
dc.subjectInformation systemde_CH
dc.subjectPrivacy awarenessde_CH
dc.subject.ddc005: Computerprogrammierung, Programme und Datende_CH
dc.titleBolder is better : raising user awareness through salient and concise privacy noticesde_CH
dc.typeKonferenz: Paperde_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitInstitut für Marketing Management (IMM)de_CH
zhaw.organisationalunitInstitut für Wirtschaftsinformatik (IWI)de_CH
zhaw.publisher.placeNew Yorkde_CH
dc.identifier.doi10.1145/3411764.3445516de_CH
dc.identifier.doi10.21256/zhaw-22533-
zhaw.conference.detailsConference on Human Factors in Computing Systems (CHI), Yokohama, Japan, 8-13 May 2021de_CH
zhaw.funding.euNode_CH
zhaw.originated.zhawYesde_CH
zhaw.pages.start67de_CH
zhaw.publication.statusacceptedVersionde_CH
zhaw.publication.reviewPeer review (Publikation)de_CH
zhaw.title.proceedingsCHI '21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systemsde_CH
zhaw.author.additionalNode_CH
zhaw.display.portraitYesde_CH
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Ebert, N., Ackermann, K. A., & Scheppler, B. (2021). Bolder is better : raising user awareness through salient and concise privacy notices [Conference paper]. CHI ’21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems, 67. https://doi.org/10.1145/3411764.3445516
Ebert, N., Ackermann, K.A. and Scheppler, B. (2021) ‘Bolder is better : raising user awareness through salient and concise privacy notices’, in CHI ’21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems. New York: Association for Computing Machinery, p. 67. Available at: https://doi.org/10.1145/3411764.3445516.
N. Ebert, K. A. Ackermann, and B. Scheppler, “Bolder is better : raising user awareness through salient and concise privacy notices,” in CHI ’21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems, 2021, p. 67. doi: 10.1145/3411764.3445516.
EBERT, Nico, Kurt Alexander ACKERMANN und Björn SCHEPPLER, 2021. Bolder is better : raising user awareness through salient and concise privacy notices. In: CHI ’21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems. Conference paper. New York: Association for Computing Machinery. 2021. S. 67. ISBN 978-1-4503-8096-6
Ebert, Nico, Kurt Alexander Ackermann, and Björn Scheppler. 2021. “Bolder Is Better : Raising User Awareness through Salient and Concise Privacy Notices.” Conference paper. In CHI ’21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems, 67. New York: Association for Computing Machinery. https://doi.org/10.1145/3411764.3445516.
Ebert, Nico, et al. “Bolder Is Better : Raising User Awareness through Salient and Concise Privacy Notices.” CHI ’21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems, Association for Computing Machinery, 2021, p. 67, https://doi.org/10.1145/3411764.3445516.


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