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https://doi.org/10.21256/zhaw-18688| Publication type: | Article in scientific journal |
| Type of review: | Peer review (publication) |
| Title: | Requirements for future digital visitor flow management |
| Authors: | Hüttermann, Marcel Thimm, Tatjana Hannich, Frank Bild, Christine |
| et. al: | No |
| DOI: | 10.1108/JTF-03-2019-0023 10.21256/zhaw-18688 |
| Published in: | Journal of Tourism Futures |
| Volume(Issue): | 5 |
| Issue: | 3 |
| Page(s): | 241 |
| Pages to: | 258 |
| Issue Date: | 2019 |
| Publisher / Ed. Institution: | Emerald |
| ISSN: | 2055-5911 |
| Language: | English |
| Subjects: | Mobile application; Visitor flow management; Overtourism |
| Subject (DDC): | 306: Culture |
| Abstract: | Purpose: The purpose of this paper is to examine visitor management in the German-Swiss border area of the Lake Constance region. Taking a customer perspective, it determines the requirements for an application with the ability to optimize personal mobility. Design/methodology/approach: A quantitative study and a survey of focus groups were conducted to identify movement patterns of different types of visitors and their requirements concerning the development of a visitor management application. Findings: Visitors want an application that provides real-time forecasts of issues such as traffic, parking and queues and, at the same time, enables them to create a personal activity schedule based on this information. Research limitations/implications: Not every subsample reached a sufficient number of cases to yield representative results. Practical implications: The results may lead to an optimization and management separation of mobility flows in the research area and be helpful to municipal planners, destination marketing organizations and visitors. Originality/value: The German border cities of Konstanz, Radolfzell and Singen in the Lake Constance region need improved visitor management, mainly because of a high level of shopping tourism by Swiss visitors to Germany. In the Summer months, Lake Constance is also a popular destination for leisure tourists, which causes over-tourism. For the first time, the results of this research presented here offer possible solutions, in particular by showing how a mobile application for visitors could defuse the situation. |
| URI: | https://digitalcollection.zhaw.ch/handle/11475/18688 |
| Fulltext version: | Published version |
| License (according to publishing contract): | CC BY 4.0: Attribution 4.0 International |
| Departement: | School of Management and Law |
| Organisational Unit: | Institute of Marketing Management (IMM) |
| Appears in collections: | Publikationen School of Management and Law |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 2019Huettermann_Requirements for future digital visitor flow management_Journal-of-tourism.pdf | 181.74 kB | Adobe PDF |  View/Open |
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Hüttermann, M., Thimm, T., Hannich, F., & Bild, C. (2019). Requirements for future digital visitor flow management. Journal of Tourism Futures, 5(3), 241–258. https://doi.org/10.1108/JTF-03-2019-0023
Hüttermann, M. et al. (2019) ‘Requirements for future digital visitor flow management’, Journal of Tourism Futures, 5(3), pp. 241–258. Available at: https://doi.org/10.1108/JTF-03-2019-0023.
M. Hüttermann, T. Thimm, F. Hannich, and C. Bild, “Requirements for future digital visitor flow management,” Journal of Tourism Futures, vol. 5, no. 3, pp. 241–258, 2019, doi: 10.1108/JTF-03-2019-0023.
HÜTTERMANN, Marcel, Tatjana THIMM, Frank HANNICH und Christine BILD, 2019. Requirements for future digital visitor flow management. Journal of Tourism Futures. 2019. Bd. 5, Nr. 3, S. 241–258. DOI 10.1108/JTF-03-2019-0023
Hüttermann, Marcel, Tatjana Thimm, Frank Hannich, and Christine Bild. 2019. “Requirements for Future Digital Visitor Flow Management.” Journal of Tourism Futures 5 (3): 241–58. https://doi.org/10.1108/JTF-03-2019-0023.
Hüttermann, Marcel, et al. “Requirements for Future Digital Visitor Flow Management.” Journal of Tourism Futures, vol. 5, no. 3, 2019, pp. 241–58, https://doi.org/10.1108/JTF-03-2019-0023.
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