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4. Publikationen School of Management and Law

Publication type:	Conference paper
Type of review:	No review
Title:	A retail inventory policy for time-dependent cyclical demand
Authors:	Ehrenthal, Joachim Gruen, Thomas W. Hofstetter, Joerg Honhon, Dorothée Van Woensel, Tom
Conference details:	INFORMS Annual Meeting 2011, Charlotte, USA, 13. November 2011
Issue Date:	2011
Language:	English
Subjects:	Retail operations management; Inventory management; Time-dependent demand
Subject (DDC):	658.8: Marketing management
Abstract:	Fast-moving retail items follow a cyclical demand pattern depending on timing and marketing efforts. In our research, we observe the occurrence of intraday sales patterns. We therefore model an inventory policy accounting for intraday sales patterns by refitting the review period. We include lost sales, inventory holding and handling costs, and marketing efforts. Using actual transaction data, we compare this new policy to current practice, evaluating effects on customer service and total cost.
URI:	https://digitalcollection.zhaw.ch/handle/11475/16656
Fulltext version:	Published version
License (according to publishing contract):	Licence according to publishing contract
Departement:	School of Management and Law
Organisational Unit:
Appears in collections:	Publikationen School of Management and Law

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