Digitalytics : Daten als Teil und Treiber des Digital Business

Zumstein, Darius

Publication type:	Book part
Type of review:	No review
Title:	Digitalytics : Daten als Teil und Treiber des Digital Business
Authors:	Zumstein, Darius
Published in:	Center for digital business yea(h)rbook 2017
Editors of the parent work:	Nappo, Manuel P.
Page(s):	257
Pages to:	270
Issue Date:	2017
Publisher / Ed. Institution:	buch & netz
Publisher / Ed. Institution:	Kölliken
ISBN:	978-3-03805-042-1 978-3-03805-043-8
Language:	German
Subject (DDC):	658: General Management
URI:	https://digitalcollection.zhaw.ch/handle/11475/16327
Fulltext version:	Published version
License (according to publishing contract):	Licence according to publishing contract
Departement:	School of Management and Law
Organisational Unit:	Institute of Marketing Management (IMM)
Appears in collections:	Publikationen School of Management and Law

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Zumstein, D. (2017). Digitalytics : Daten als Teil und Treiber des Digital Business. In M. P. Nappo (ed.), Center for digital business yea(h)rbook 2017 (pp. 257–270). buch & netz.

Zumstein, D. (2017) ‘Digitalytics : Daten als Teil und Treiber des Digital Business’, in M.P. Nappo (ed.) Center for digital business yea(h)rbook 2017. Kölliken: buch & netz, pp. 257–270.

D. Zumstein, “Digitalytics : Daten als Teil und Treiber des Digital Business,” in Center for digital business yea(h)rbook 2017, M. P. Nappo, Ed. Kölliken: buch & netz, 2017, pp. 257–270.

ZUMSTEIN, Darius, 2017. Digitalytics : Daten als Teil und Treiber des Digital Business. In: Manuel P. NAPPO (Hrsg.), Center for digital business yea(h)rbook 2017. Kölliken: buch & netz. S. 257–270. ISBN 978-3-03805-042-1

Zumstein, Darius. 2017. “Digitalytics : Daten als Teil und Treiber des Digital Business.” In Center for digital business yea(h)rbook 2017, edited by Manuel P. Nappo, 257–70. Kölliken: buch & netz.

Zumstein, Darius. “Digitalytics : Daten als Teil und Treiber des Digital Business.” Center for digital business yea(h)rbook 2017, edited by Manuel P. Nappo, buch & netz, 2017, pp. 257–70.