Title: Kunden zielgerecht ansprechen durch effiziente Kampagnen
Authors : Critchley, Geraldine
Hari, Jürg
Stadelmann, Martin
Hafner, Nils
Published in : Customer intelligence empower your CRM : nutzen Sie optimal das Wissen aus den Kunden-Daten?
Pages : 39
Publisher / Ed. Institution : Rheintaler Druckerei und Verlag
Publisher / Ed. Institution: Berneck
Issue Date: 2005
License (according to publishing contract) : Licence according to publishing contract
Series : Marketingtrends CRM
Series volume: 2005
Type of review: No review
Language : German
Subjects : Kampagne; CRM
Subject (DDC) : 658.8: Marketing management
Departement: School of Management and Law
Publication type: Book part
URI: https://digitalcollection.zhaw.ch/handle/11475/15162
Appears in Collections:Publikationen School of Management and Law

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