Publication type: Contribution to magazine or newspaper
Title: Solidarität ade?
Authors: Scheuner, Bojana
Zeier Röschmann, Angela
Published in: Schweizer Versicherung
Volume(Issue): 2018
Issue: 12
Pages: 48
Pages to: 49
Issue Date: 2018
Publisher / Ed. Institution: Springer
ISSN: 1422-8963
Language: German
Subject (DDC): 658.8: Marketing management
Abstract: Die verstärkte Kundensegmentierung als Konsequenz von "Big Data" eröffnet Chancen, hat aber gleichzeitig auch die Diskussion um Gerechtigkeit, Diskriminierung und Entsolidarisierung neu entfacht.
URI: https://www.wiso-net.de/document/SVER__161122332
https://digitalcollection.zhaw.ch/handle/11475/14643
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: School of Management and Law
Organisational Unit: Institute for Risk & Insurance (IRI)
Appears in collections:Publikationen School of Management and Law

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