Please use this identifier to cite or link to this item: https://doi.org/10.21256/zhaw-4867
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dc.contributor.authorBerger, Verena-
dc.contributor.authorSchrader, Ulf-
dc.date.accessioned2018-11-13T16:23:55Z-
dc.date.available2018-11-13T16:23:55Z-
dc.date.issued2016-
dc.identifier.issn2071-1050de_CH
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/12769-
dc.description.abstractThe food choices consumers make have considerable consequences for the environment. In the Western world, about one-third of all negative environmental impact is directly related to food consumption. Although many consumers are concerned about environmental issues, this frequently has little effect on actual nutritional behavior and new approaches are needed to convert good intentions into action. Gamification could be a possible way to encourage both self-efficacy on the part of the consumer as well as normalizing such behavior socially. In this paper, central elements of the behavioral change model HAPA (health action process approach) are introduced to a gamification concept. The underlying frameworks of both concepts are then analyzed in order to develop propositions for use in the design of an effective gamification setting to promote sustainable nutritional behavior (SNB).de_CH
dc.language.isoende_CH
dc.publisherMDPIde_CH
dc.relation.ispartofSustainabilityde_CH
dc.rightshttp://creativecommons.org/licenses/by/4.0/de_CH
dc.subjectSustainable nutritionde_CH
dc.subjectBehavioural changede_CH
dc.subjectSocial normsde_CH
dc.subjectSelf-efficacyde_CH
dc.subjectGamificationde_CH
dc.subject.ddc150: Psychologiede_CH
dc.subject.ddc338.927: Umweltökonomie und nachhaltige Entwicklungde_CH
dc.titleFostering sustainable nutrition behavior through gamificationde_CH
dc.typeBeitrag in wissenschaftlicher Zeitschriftde_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitInstitut für Marketing Management (IMM)de_CH
dc.identifier.doi10.21256/zhaw-4867-
dc.identifier.doi10.3390/su8010067de_CH
zhaw.funding.euNode_CH
zhaw.issue1de_CH
zhaw.originated.zhawYesde_CH
zhaw.publication.statuspublishedVersionde_CH
zhaw.volume8de_CH
zhaw.publication.reviewPeer review (Publikation)de_CH
Appears in collections:Publikationen School of Management and Law

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Berger, V., & Schrader, U. (2016). Fostering sustainable nutrition behavior through gamification. Sustainability, 8(1). https://doi.org/10.21256/zhaw-4867
Berger, V. and Schrader, U. (2016) ‘Fostering sustainable nutrition behavior through gamification’, Sustainability, 8(1). Available at: https://doi.org/10.21256/zhaw-4867.
V. Berger and U. Schrader, “Fostering sustainable nutrition behavior through gamification,” Sustainability, vol. 8, no. 1, 2016, doi: 10.21256/zhaw-4867.
BERGER, Verena und Ulf SCHRADER, 2016. Fostering sustainable nutrition behavior through gamification. Sustainability. 2016. Bd. 8, Nr. 1. DOI 10.21256/zhaw-4867
Berger, Verena, and Ulf Schrader. 2016. “Fostering Sustainable Nutrition Behavior through Gamification.” Sustainability 8 (1). https://doi.org/10.21256/zhaw-4867.
Berger, Verena, and Ulf Schrader. “Fostering Sustainable Nutrition Behavior through Gamification.” Sustainability, vol. 8, no. 1, 2016, https://doi.org/10.21256/zhaw-4867.


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