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dc.contributor.authorFurchheim, Pia-
dc.contributor.authorMartin, Christian-
dc.contributor.authorMorhart, Felicitas-
dc.date.accessioned2018-11-09T10:40:48Z-
dc.date.available2018-11-09T10:40:48Z-
dc.date.issued2018-
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/12720-
dc.description.abstractRecent research suggests that a sizable consumer segment is holding strong materialistic and green values. However, the potentially negative consequences of this value conflict for well-being are not well understood. Across two studies, we demonstrate that consumers who simultaneously prioritize conflicting values in the form of green and materialistic values report higher levels of psychological tension and lower well-being.de_CH
dc.language.isoende_CH
dc.publisherUniversity of Strathclydede_CH
dc.rightsLicence according to publishing contractde_CH
dc.subjectMaterialismde_CH
dc.subjectValue conflictde_CH
dc.subjectWell-beingde_CH
dc.subject.ddc658.8: Marketingmanagementde_CH
dc.titleA comprehensive model of consequences of a value conflict on well-beingde_CH
dc.typeKonferenz: Sonstigesde_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitInstitut für Marketing Management (IMM)de_CH
zhaw.conference.details47th EMAC Annual Conference, Glasgow, Scotland, 29 May - 1 June 2018de_CH
zhaw.funding.euNode_CH
zhaw.originated.zhawYesde_CH
zhaw.publication.statuspublishedVersionde_CH
zhaw.publication.reviewPeer review (Publikation)de_CH
Appears in collections:Publikationen School of Management and Law

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