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dc.contributor.authorAlbrecht, Steffen-
dc.contributor.authorLübcke, Maren-
dc.contributor.authorHartig-Perschke, Rasco-
dc.date.accessioned2018-11-07T15:26:10Z-
dc.date.available2018-11-07T15:26:10Z-
dc.date.issued2009-
dc.identifier.isbn978-0-8135-4489-2de_CH
dc.identifier.isbn978-0-8135-4488-5de_CH
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/12643-
dc.description.abstractElection campaigns are catalysts for new forms of political communication. They are a field of experimentation for new techniques and technologies to reach target groups and influence voters. This article explores how weblogs were used in the 2005 Bundestag election campaign in Germany, examining their effect on the mediatized political field. It is based on an empirical analysis of 317 campaign weblogs. Building on mediatization theory and research on campaign weblogs in other countries, weblog usage is examined along the dimensions of activity, interactivity, and connectedness. The results of the study indicate that weblog communication largely follows the dominant logic of mass media. But weblogs also offer forms of communication that allow political actors to bypass established media practices. Although the results are limited by the fact that the political blogosphere in Germany is still under construction, they reveal the potential of weblogs to enrich campaigns.de_CH
dc.language.isoende_CH
dc.publisherRutgers University Pressde_CH
dc.relation.ispartofPoliticking online : the transformation of election campaign communicationsde_CH
dc.rightsLicence according to publishing contractde_CH
dc.subjectWeblogde_CH
dc.subjectCampaignde_CH
dc.subjectPolitical communicationde_CH
dc.subjectSocial network analysisde_CH
dc.subject.ddc320: Politikde_CH
dc.title„Under construction“ : weblog campaigning in the German Bundestag election 2005de_CH
dc.typeBuchbeitragde_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitZentrum für Innovative Didaktik (ZID)de_CH
zhaw.publisher.placeNew Brunswickde_CH
zhaw.funding.euNode_CH
zhaw.originated.zhawNode_CH
zhaw.pages.end199de_CH
zhaw.pages.start179de_CH
zhaw.parentwork.editorPanagopoulos, Costas-
zhaw.publication.statuspublishedVersionde_CH
zhaw.publication.reviewEditorial reviewde_CH
Appears in collections:Publikationen School of Management and Law

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Albrecht, S., Lübcke, M., & Hartig-Perschke, R. (2009). „Under construction“ : weblog campaigning in the German Bundestag election 2005. In C. Panagopoulos (Ed.), Politicking online : the transformation of election campaign communications (pp. 179–199). Rutgers University Press.
Albrecht, S., Lübcke, M. and Hartig-Perschke, R. (2009) ‘„Under construction“ : weblog campaigning in the German Bundestag election 2005’, in C. Panagopoulos (ed.) Politicking online : the transformation of election campaign communications. New Brunswick: Rutgers University Press, pp. 179–199.
S. Albrecht, M. Lübcke, and R. Hartig-Perschke, “„Under construction“ : weblog campaigning in the German Bundestag election 2005,” in Politicking online : the transformation of election campaign communications, C. Panagopoulos, Ed. New Brunswick: Rutgers University Press, 2009, pp. 179–199.
ALBRECHT, Steffen, Maren LÜBCKE und Rasco HARTIG-PERSCHKE, 2009. „Under construction“ : weblog campaigning in the German Bundestag election 2005. In: Costas PANAGOPOULOS (Hrsg.), Politicking online : the transformation of election campaign communications. New Brunswick: Rutgers University Press. S. 179–199. ISBN 978-0-8135-4489-2
Albrecht, Steffen, Maren Lübcke, and Rasco Hartig-Perschke. 2009. “„Under Construction“ : Weblog Campaigning in the German Bundestag Election 2005.” In Politicking Online : The Transformation of Election Campaign Communications, edited by Costas Panagopoulos, 179–99. New Brunswick: Rutgers University Press.
Albrecht, Steffen, et al. “„Under Construction“ : Weblog Campaigning in the German Bundestag Election 2005.” Politicking Online : The Transformation of Election Campaign Communications, edited by Costas Panagopoulos, Rutgers University Press, 2009, pp. 179–99.


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