Please use this identifier to cite or link to this item: https://doi.org/10.21256/zhaw-2291
Title: International project management : the application of project management in international event management with focus Switzerland
Authors : Baumgartner, Felizia
Advisors / Reviewers : Graf, Christian Olivier
Extent : 89
Publisher / Ed. Institution : ZHAW Zürcher Hochschule für Angewandte Wissenschaften
Publisher / Ed. Institution: Winterthur
Issue Date: 2018
License (according to publishing contract) : CC BY-NC-ND 4.0: Attribution - Non commercial - No derivatives 4.0 International
Language : English
Subject (DDC) : 658.4: Executive Management
Abstract: Switzerland hosted two Olympic Games – in 1928 and 1948. Since then, the size of the Games has grown enormously and is now much bigger than 70 or 90 years ago. Is Switzerland still able to host such an event? This thesis’ objective was to research whether Switzerland is able to host a sports megaevent of such size, and which factors need to be considered to achieve success. Furthermore, the thesis examined the difference between project and event management, and what role project management knowledge plays in managing such Events. Switzerland is able to host such an event, however, some aspects should be considered to get the support of the Swiss population and politics. Event management has many similarities to project management; however, some differences could be identified. Nevertheless, this topic remains a matter of opinion and a general answer cannot be given. Project management knowledge supports event management in achieving its objectives and becoming a success. Especially for the planning phase and new events, project management knowledge is recommendable.
Departement: School of Management and Law
Publication type: Bachelor Thesis
DOI : 10.21256/zhaw-2291
URI: https://digitalcollection.zhaw.ch/handle/11475/12067
Appears in Collections:BSc Betriebsökonomie

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