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Title: Social Media in Organisationen : Routine, Strategie, bezahlte Präsenz
Authors : Keel, Guido
Allemann, Dominik
Messerli, Irène
Extent : 25
Publisher / Ed. Institution : Bernet Relations / ZHAW Zürcher Hochschule für Angewandte Wissenschaften
Publisher / Ed. Institution: Zürich
Issue Date: 15-Oct-2018
License (according to publishing contract) : Not specified
Language : German
Subjects : Social Media; Public Relations; Organisationskommunikation
Subject (DDC) : 302: Social interaction
658.4: Executive Management
Departement: Applied Linguistics
Organisational Unit: Institute of Applied Media Studies (IAM)
Publication type: Working Paper – Expertise – Study
DOI : 10.21256/zhaw-4746
Appears in Collections:Publikationen Angewandte Linguistik

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